About the organisation
It is one of the largest public sector banks owned by the Government of India, and is headquartered in Bengaluru. Its operation is spread over 10,400 branches across the country.
Route Connector & Route OTP automate the messaging process and instantly enhance the online security of an esteemed public sector bank
Here is an insight on how we collaborated with one of the leading public sector banks and enabled it to #RouteItRight by enriching its customer communications using our products Route Connector and OTP Encryption & Decryption
Challenges Faced
The bank uses SMS messages to send across one-time passwords (OTPs), transaction information, and promotional messages to its customers. The bank needed to keep their customer data secured while maintaining their privacy.
Scripted the success story by
- OTP Encryption & Decryption
- Customizing reports of multiple campaigns
- Connecting all other communication vendors through Route Connector
Outcomes of #RouteItRight methodology
- Provided smart routing algos – using pre-defined % based routing between multiple suppliers.
- Messages decrypted by RML before pushing to Telcos