In the era of digitalisation, e-commerce has emerged as the primary platform for businesses to showcase their products and services. Online shopping is gaining immense popularity, making it imperative for businesses to develop innovative ways to engage their customers and stand out in a cut-throat market. Viber Business Messaging is a powerful tool that enables businesses to reach their target audience swiftly and efficiently. This blog elucidates how Viber Business Messaging can assist businesses in their e-commerce journey.

Talk to our experts and discover how Viber Business Messaging can boost your e-commerce success with targeted promotions, automated customer support, and personalized experiences.

Efficiency of Viber Business Messaging

Why is Viber Business Messaging Important for E-Commerce?

Viber, a messaging app with a user base of over 1 billion, is a potent tool for businesses to enhance their e-commerce journeys. E-commerce is all about creating a seamless shopping experience and engaging with customers. Viber Business Messaging offers businesses direct communication with their customers, facilitating the goal of creating a seamless shopping experience. Businesses can leverage Viber Business Messaging in various ways to enhance their e-commerce journey:


Customer Engagement and Retention:

One of the most critical aspects of e-commerce is customer engagement and retention. With Viber Business Messaging, businesses can send targeted messages to their customers, providing them with relevant information about their products and services. This can help businesses stay top-of-mind with their customers and increase customer loyalty.

Promotions and Offers

Promotions and Offers

Viber Business Messaging can send promotions and offers directly to customers. This can help businesses increase sales and drive revenue. For example, a clothing store could send a message to its customers offering a 20% discount on their next purchase. This type of promotion can incentivise customers to make a purchase and increase sales for the business.

Automated Customer Support

Automated Customer Support:

Viber Business Messaging allows businesses to create chatbots that automate customer support interactions. These chatbots can help customers quickly answer frequently asked questions and assist with common issues. This can help businesses provide better customer service and reduce the workload on their support teams.

Order Updates and Tracking

Order Updates and Tracking:

Viber Business Messaging can send customers updates about their orders, including tracking information. This can help customers stay informed about their orders and reduce the number of support inquiries related to order status.



Viber Business Messaging allows businesses to send personalised messages to their customers. This can help businesses create a more personalised shopping experience for their customers, increasing customer satisfaction and loyalty.

Also Read: How Viber for Business Contribute to Creating Personalized and Contextual Experiences

How Route Mobile Can Help

Route Mobile is a top-tier cloud-based communication service provider, including Viber Business Messaging. This service allows businesses to easily integrate Viber Business Messaging into their e-commerce platforms. It offers businesses a range of tools to engage with their customers effectively. Businesses can leverage features like sending messages, images, videos, and interactive messages to create immersive customer experiences.

Its service can be easily integrated with existing CRM systems, allowing businesses to manage customer interactions easily. Furthermore, businesses can track the performance of their Viber Business Messaging campaigns and make informed decisions based on data to improve customer engagement.

One of the standout features of its solution is the ability to send transactional messages. These messages are crucial for customers as they provide important information about their orders, such as confirmation, shipment updates, and expected delivery dates. Overall, Route Mobile’s Viber Business Messaging service is an effective tool for businesses looking to improve customer engagement and drive sales.

Ready to streamline your e-commerce operations? Reach out to us and leverage Route Mobile’s Viber Business Messaging to enhance customer engagement, increase sales, and drive revenue.


Viber Business Messaging is a valuable tool for businesses seeking to improve their e-commerce journeys. With the ability to personalise messages and provide fast customer service, businesses can interact with customers quickly and effectively. Additionally, Viber Business Messaging allows businesses to promote products and services to their customers. Route Mobile’s Viber Business Messaging solution is a comprehensive toolkit that includes transactional and promotional messages, detailed analytics and reporting, and a user-friendly interface. It is an ideal solution for businesses looking to enhance their e-commerce journeys. Want to create a seamless shopping experience for your customers? Contact us to unlock the power of Viber Business Messaging and engage with your audience like never before!